Case Study
St. Bernard’s Primary School
We were asked by St. Bernard’s Primary School to give their marketing a fresh look that would expand their reach and drive engagement and admissions.
This comprehensive overhaul included design and development of a new optimised website, a series of promotional videos and photography to capture the essence of the school and its students, printed collateral and banners.
The end result was a dramatic increase in website traffic and enquiries.
Website design & development
The function of the St. Bernard’s website was two-fold.
Primarily, it is a marketing tool to introduce prospective parents to the school and secondary, it acts as a portal for a myriad of different features, a blog to highlight events, an online home for the weekly newsletter, a reference place for the many legal forms and policies that go with running a school. In short, it had to do a great deal in a very organised and concise way and the use of a mega menu helped to solve this problem.
Promotional videos
We have been making video content for St. Bernard’s for over 5 years now and the relationship has included a broad promotional video which features on the home page of their website, a virtual school tour (see below) and a soon to be filmed video that highlights their new Visible Learning status.
Printed collateral
Business cards, an A4 flyer and a series of banners were produced to advertise the school around the neighbouring suburbs, all of a piece with the new branding.
Why Choose Village Green Films?
We are a full service video production agency specialising in video, storytelling and video content strategies that connect people to your brand, mission and products and services through meaningful stories. Stories that not only create clarity and connection, but also drive engagement, loyalty and ultimately, conversions.
We know that marketing and the production process can seem daunting, which is why we’re here to help. With over 40 years experience working with educational institutions, universities and schools in all aspects of end-to-end production, website design and development, photography, PR and media our team know how to create content that not only looks good but that gets results. And we’re here to guide you through every step of the process.
As a full service marketing and video production agency we are also experienced in stills photography and design of development of websites for educational institutions and schools. Providing you with a one stop option for all your video, stills and website needs.
Let’s create great stories together.
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Does Your University or School Need a Social Media Content Strategy?
Using video to target your audience through social media keeps your institution top of mind allows you to understand your target new and existing students and connect, engage and convert them…wherever they are.
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